Opening a cosmetology salon - the main points of obtaining permits. What do you need to open a cosmetologist's office? How to open your own beauty salon. Collection and use of personal information

Before you start choosing equipment, decide what services you will provide. The set of furniture and devices that will need to be present in the room largely depends on this. We can talk about a cosmetology laser, a massage table with the necessary add-ons - for example, shelves for essential oils, as well as a device for pressotherapy, cavitation, ultrasound therapy, and a wax melter. You must have everything necessary equipment for each service you plan to provide. At the same time, of course, all products must be reliable and of high quality.

When arranging, you need to take care of installing the sink. It is important that employees can use both hot and cold water. remember, that we're talking about not only about the convenience of the staff: the presence of such communications can be checked by regulatory services, and if there is no hot or cold water, we will be talking about a violation of basic requirements. In addition, it is necessary to install furniture in the room where sets of work clothes for staff, disposable gloves, sheets and other things will be stored, the presence of which will also be checked by employees special services. It is also necessary to purchase equipment for disinfecting instruments.

Features of the design of a cosmetology salon

Make sure that the room is spacious enough and that visitors feel comfortable. There is no need to clutter your office with equipment if there is not enough space in it. Don’t forget about separating functional zones: hair removal or massage are not procedures that should be attended by anyone other than the master and the client.

If you do not have the funds to immediately equip a full-fledged cosmetology office, and you plan to improve it gradually, choose those devices that will be most in demand in the near future. For example, in late spring and summer, hair removal and depilation, as well as permanent tattooing, are very popular. In early spring The demand for figure correction services is sharply increasing, which means that clients will order lymphatic drainage, electrolipolysis, infrared pants and other procedures for which they need to buy special equipment. In winter, you can carry out massage procedures, especially with essential oils, make hot wraps, offer a mini-sauna using biologically active ingredients that promote health.

Instructions

Assess the market situation. Currently, it is more profitable to open offices that offer a whole range of cosmetic services. It is better if the beauty salon is located in close proximity to the fitness room.

In any case, to start work, you need to register a legal entity, find a premises that meets the requirements of SES and fire supervision, and obtain permits for it from the specified authorities. And also obtain a work permit from the local government authority.

There are several options for opening an office.
Acquisition of a ready-made business. This option has its advantages: it is often cheaper than opening an elephant from scratch; the most difficult phase, the process, is already over; regular customers come to you. But there is also a possible downside: the image created by the previous owner. The amount you saved when purchasing an existing one can be spent on its conversion.

Franchising. With this method, you buy the right to bear a name. To do this, an agreement is concluded with the owner, a one-time cash contribution is made, then an annual contribution is transferred to the company. You purchase equipment, receive advice and instructions from the company - and build your own.

Opening an office yourself. If you decide to act on your own, then you will get as much as possible more information about the market segment in which you decide to work. Contact specialists or get training. Think through everything down to the smallest detail. Take a look at the room. To begin with it will be enough small room at a hairdressing salon, in a business center, mall, on the first floor of a residential building. Make a clear calculation of how much you need to invest and how much you have.

Be sure to do an analysis of the client base of the area in which you plan to open an office. In this matter, everything is important: the brand of cars left in the yards, the level of the area, infrastructure, etc. If this is a bedroom, then the clients are mainly housewives and retirees, for whom accessibility is more important than high-class services.

Determine the competitiveness of your future business: can you maintain the brand next to other salons, what are you ready to provide as a highlight.

Determine the level of the future beauty cabinet. Choose a range of services based on customer needs and local conditions. Classic version The “business class” cabinet includes two components: image services (make-up, stylist) and cosmetology. Image services require the client to constantly return to your office. Cosmetology is services related to figure or face correction.

Plan and design the room based on the selected cabinet level. Make a price list, select technologies for performing the selected services.

Develop a business plan. remember, that the main task of your beauty salon - bring it to the owner. A competent, correctly calculated business plan, good craftsmen, well-chosen and designed premises, modern equipment and high customer service are the necessary elements of success.

Sources:

• opening a beauty salon

Most of humanity cares about their appearance, paying special attention to the beauty of the face and body. They spare no time, no effort, no money to improve their appearance. That's why cosmetic business always has high level demand, and, consequently, profitability.

You will need

• - business plan;
• - registration and permitting documents;
• - premises;
• - equipment and consumables;
• - employees;
• - advertising.

Instructions

To open any business, you need to draw up a business plan. Calculate the profitability of the future cosmetics salon, evaluating investments, permanent and variable costs, turnover sizes. A good business plan is already half the battle, because all that remains is the implementation of the idea, clearly described point by point.

Register with the tax office. You can become an individual entrepreneur or founder legal entity. Pay special attention to the choice of taxation system. It is most profitable to pay tax on imputed income or work with a simplified taxation system.

Buy or rent suitable premises. It should be located in a public place, preferably in the city center, with a good approach and entrance. When choosing, be sure to take into account the presence or possibility of connecting communications.

Purchase all the necessary cosmetology equipment. If you are not a professional in this matter, seek help from a specialist who will work for you.

Find suppliers of various cosmetics and other consumables and enter into agreements with them.

If you are not going to serve clients yourself, then you should find a good one. For a cosmetic specialist salon and it is necessary to have a basic medical education and a medical record. It is desirable that the future employee has a diploma of completion of additional courses over the last two to three years.

Create a price list for your services salon A. When developing it, you should focus on the target audience with whom you want to work, the costs and prices of competitors.

Before starting work, obtain permits from the sanitary-epidemiological service and fire department.

Video on the topic

Always looking beautiful, well-groomed and young is a woman’s natural desire, so the services of cosmetologists have been and will be in demand. Open your own beauty salon and start profitable business It is possible by following certain rules, the main one of which is the preparation of the documentary part when organizing a salon or beauty salon.

You will need

• - individual entrepreneur certificate;
• - premises;
• - equipment;
• - conclusion of the SES;
• - conclusion of the fire department;
• - permission from local authorities;
• - license (if you provide medical services);
• - staff;
• - contract for waste removal and cleaning of the territory;
• - contract for washing clothes or washing machine.

Instructions

Cosmetology will be in demand if it is located in close proximity to fitness centers, hairdressers, swimming pools, sports clubs who visit to get their hair done and body sculpted.

Select the room in which the beauty salon will be located or. To obtain permission to open a salon from regional sanitary authorities, keep in mind that the premises must have a separate entrance, central sewerage and water supply, and be of sufficient area. For the work of one master cosmetologist you need at least 15-20 sq.m. In addition, the rented premises must meet all fire safety requirements. Only in this case will you be given a conclusion allowing you to open a cosmetology business.

Next, you need to obtain permission from the authorities local government. To do this, contact the district administration, present a certificate of an individual entrepreneur, a conclusion from the sanitary inspection authorities and the fire department. After 30 days you will receive permission to carry out entrepreneurial activity.

Equip the cosmetology clinic with the necessary furniture and tools. You will need a special couch, a chair for the cosmetologist, a cart for tools and equipment, a table, a cabinet for storing the necessary equipment, a UV lamp, a vaporizer, a cabinet for disinfecting instruments, sponges, napkins, towels, and sheets.

All disposable items will have to be washed, so in the utility room you can put washing machine or enter into an agreement with the nearest laundry plant. You will also need to enter into an agreement for garbage removal and cleaning of the territory.

For work, hire cosmetologists with experience and special education. If, in addition to cosmetic services, you will provide medical services, obtain a medical license, without which you cannot, for example, carry out deep skin cleansing and use acid peels.

To retain regular customers, give discounts, provide bonus services, give prizes and gifts.

Sources:

• how to get a license to work as a cosmetologist

Someone becomes a housewife by vocation, someone by circumstance, and someone turns into a professional housewife. Those who think that being a housewife is easy are wrong - keeping the whole house comfortable is not so easy.

Comfort in the home is the main task of a housewife

The housewife also designs the apartment. She makes sure that all things are selected according to color and shape, creates a beautiful harmonious environment, and informs the employer about the need for new purchases.

More than 70% of domestic workers believe that their work is not appreciated.

Kitchen work

Cooking is about creativity, and soon you can come up with your own recipes. Of course, you also need to monitor the condition of the kitchen - after cooking, clean, wash the dishes, wipe the table. Also, the responsibilities of a housewife include a beautiful table.

Caring for things

You can easily find housework by contacting a special recruitment agency.

Control and accounting

When deciding to start your own business, you need to understand what is best to organize. Either a clothing workshop, or a small atelier, or a gym, or a hairdresser. A good choice is cosmetic cabinet, because there you can organize a solarium, a manicure and pedicure workshop, provide a variety of hardware services by purchasing necessary equipment.

You will need

• Initial capital, premises, qualified personnel, advertising

Instructions

First of all, you need a room, it should be in plain sight, in a walkable place. It is necessary to inspect the surroundings in advance to see if there are too many cosmetic cabinet ov in one area, it is not so easy to lure away from competitors. You need to find out prices for services in nearby cosmetics cabinet ah, to know what to start from when drawing up a price list.
Ennoble the room is easy renovation, it is imperative that customers entering the cabinet, did not get scared and did not run away.

You need to start looking for personnel before opening, since according to the law, working people will have to work for some time in their previous place. Personnel must be qualified; it is better to hire them with recommendations from their previous place of work. Often a good one has its own client base; people will go to appointments with any

Environmental influences, constant stress, and poor quality nutrition have a negative impact on appearance. The weak half of humanity wants to be confident in themselves, in their appearance and do not spare money on beauty.

The main desires with which people usually visit a cosmetologist are: to eliminate problems in appearance and support the skin with first-class procedures and good cosmetics. In addition, today in the forefront of cosmetology are skin rejuvenation procedures and figure correction. That’s why it’s so important to make the most of every meter of space for more wide range providing services to the client, i.e. without leaving the chair.

In order for cosmetology establishments to work more efficiently, several rules need to be applied.

• If you want to sell cosmetology services, you must be confident in yourself and in your work, instilling confidence in the client with your calmness in the results.
• Keep up with the development of progress, apply new techniques and developments, because people love innovations.
• Use special programs for holidays, organize meetings, etc.

How to start a cosmetology business

Cosmetic services have always been in demand, and the question of how to open an establishment of this profile is relevant for entrepreneurs. A cosmetology business plan involves different investments depending on the scale, but the profit promises to be quite high. Running this business is promising and not risky for investment, despite the long period of self-sufficiency.

A cosmetology business, like any other, will require labor and material costs. To open a profitable office or salon in the future, you will have to work hard. This will require the help of specialists and certain knowledge.

Three pillars of cosmetology business economics

There are three pillars of the economics of the cosmetology business: maximum use of space, applied technologies and qualified specialist labor. In order for each work site to generate real income, it must be properly furnished.

The economic basis of this business is based on the basic services provided. But we must not forget about the possibility of attracting customers with various fashionable “tricks”: discounts, certificates, etc. Also, when opening a cosmetology office or salon, you must have the entire package of permits: registration of the enterprise with state and tax authorities, a special permit (license) for this type of activity, permission from sanitary and epidemiological services and the fire department.

Cosmetology is a licensed activity, so the requirements of the sanitary and epidemiological service are quite high. Sanitary report The SES provides for an annual medical examination of personnel (availability of a health certificate) and compliance with all sanitary standards established by law.

What do cosmetologist services include?

Until recently, cosmetic services were provided by anyone: hairdressers, GYM's. Now specialized cosmetic institutions offer a wide range of services, ranging from peeling, masks, electrical treatments, massage and ending with a variety of wraps. They can additionally perform hairdressing services - hair care, manicure, pedicure.

How is the pricing policy set?

The pricing policy must be set taking into account actual costs, payments to craftsmen, etc. At the beginning of your activity, prices should be reduced slightly, and when work is established and your client base has been developed, you can use price regulation and discounts.

Seasonality in the cosmetology business

High attendance is observed immediately after winter (first peak) and after summer (second peak). What to do in the off-season? You need to find “something like that”, for example, purchase a machine for laser hair removal or special equipment for pedicure, in the end, get creative and attract clients.

How to open a cosmetologist's office?

First, you need to understand for yourself what you would like your business to be like and decide how to open a cosmetologist’s office. This is a small business and does not require large investments given the constant demand for cosmetic services. However, a serious competitor to the beauty salon are beauty salons equipped with last word equipment using modern technologies.

The lion's share of the profit falls on them, so it will be difficult to survive in such conditions. The question of how much it costs to open a cosmetology salon can be answered this way: approximately from 10 to 15 thousand US dollars. In addition, to perform high-quality cosmetic services, you need a qualified specialist, which is extremely important in this business.

How to open your own cosmetology salon? You need to start your activity by selecting the necessary premises, preferably in a crowded residential area, since a small beauty salon in the center is unlikely to gather a regular client base.

As an option, the best option would be a room on the ground floor of a multi-storey building, an office in a market area or a shopping and entertainment center, in a sauna, medical center, etc. Favorable proximity to beauty salons will immediately attract the attention of customers. The premises must have rooms for sterilization, a bathroom, and a waiting room, and the area of ​​the office must be at least 15 square meters. m., and for one cosmetologist - at least 8 sq. m.

A cosmetologist's office as an artist's studio

The cosmetology office must contain all the equipment necessary for work: a pressotherapy device, a special laser. Also, a device for ultrasound therapy, a device for cavitation (a method of influencing fat cells) will not be superfluous. The office must be equipped with the necessary pieces of furniture - a cosmetic chair, tables, a wardrobe, etc.

Do you need a license for a cosmetology salon, what permits are needed to operate - these are the main questions for entrepreneurs who are interested in this business. The answers to them depend on the direction in which the business is planned to develop.

If the salon provides only image services (manicure, haircut and hair coloring), then a license is not required to open it. It’s another matter if you plan to diversify the list of services with more complex physiotherapeutic, medical and caring procedures. In this case, to the question: “Do you need a license for a cosmetology salon?” the answer will be yes.

How to open a cosmetologist's office: list of procedures

When opening a cosmetology office, you need to obtain a license for those types of services that are classified as medical. Therefore, it is first advisable to determine the list of services that require a license for a cosmetology salon. These include:

• cryomassage and other types of therapeutic massage;
• invasive and anti-cellulite procedures;
• lymphatic drainage and electrolysis;
• callus removal and peeling;
• comprehensive skin care;
• mesotherapy, skin tightening, microdermabrasion, cryodestruction;
• removal of ingrown nails.

Where can I get a license for a cosmetology salon?

Having determined that the services are those that require mandatory licensing, entrepreneurs are interested in where to obtain a license for a beauty salon. This document is issued by the Ministry of Health. To obtain it, the following documents are required:

• certificate of registration in tax service and constituent documents (for LLC);
• title documents for premises and equipment (lease agreement, certificates and registration certificates for equipment, etc.);
• contract for the maintenance of medical equipment;
• certificates and diplomas of specialist education.

To open a cosmetology salon, approvals and permits must also be obtained from the SES and fire inspection.

License to open a cosmetology salon: requirements for the manager

The salon owner must have special education. If it is not there, then you need to hire a specialist with education as a dermatocosmetologist and make him a manager or chief physician. In addition to qualification documents, at least five years of work experience in the specialty is required.

License for a cosmetology salon: requirements for personnel

The business plan for a cosmetology salon also includes information about personnel and equipment. The salon can hire specialists who have specialized education. To confirm their qualifications and experience, it is necessary to submit the following documents to the Ministry of Health: diplomas of education, certificates of primary specialization or basic education, and advanced training.

Documents for equipment

To open a cosmetology salon, you will need special equipment. In addition to a license to carry out medical activities, documents for equipment are also required. All equipment and consumables must have registration certificates, certificates or passports. They are obtained from the supplier when purchasing devices. It is also advisable to enter into an agreement with a licensed company for the maintenance of all equipment.

The subtleties of legal registration of a business, planning the development of a project, attracting clients - it is important to be able to solve these and other tasks using up-to-date and accurate information. This knowledge is necessary for successful business activities. You can get them by becoming a member of the Business Youth training center.

Today, many Russians try to take care of their appearance, to look neat, beautiful and as young as possible. Moreover, this desire is inherent in both women and men. You won’t surprise anyone anymore with neat hairstyles, men’s manicures or injections. hyaluronic acid: People visit beauty salons even in small depressed towns, spending money on personal care. Accordingly, the beauty industry brings serious profits with the right approach. In this article we will look atwhat is needed for this and what income will it generate.

Business registration

There are three options for opening your own account. Let's look at them in detail:

1. Buy now ready business. This is the simplest solution, but also the most expensive. It should be understood that no one will sell a successfully operating enterprise, so offices with a small number of visitors, a damaged reputation, or in the event that the owner decides to switch to something new are put up for sale.
2. Rent an office. Often, owners of an established business dream of moving to another niche, but at the same time do not want to sell it. In this case, renting may be the solution. You become a kind of general director, receiving rights to manage the company, and lead economic activity, paying rent to the owner.
3. Registration and licensing of a cosmetology office from scratch. Everything is simple here: you need to register with the tax authorities, find premises, purchase equipment and furniture, obtain licenses and start working.

A cosmetology salon may require licensing

In this article we will look at the last option, since it is the most common. When registering, you need to choose a business form: it can be either an individual entrepreneur or an LLC. If you work independently, that is, you do not plan to attract a partner, then the easiest way is to register as individual entrepreneur. To do this, you just need to contact the tax office with your passport and TIN. There you will write an application, pay a fee of 800 rubles and receive the documents in 5 working days.

With an LLC, everything is a little more complicated: to open it, you need to collect a package of documents, create a company charter, go through the registration procedure, etc. The process itself is more labor-intensive, and the procedure for submitting reports to the tax office is more difficult compared to an individual entrepreneur, but an LLC allows you to divide shares, if you start working with partners, and also reduces the level of risk in case of bankruptcy.

Attention:An LLC risks only its authorized capital, which can be equal to 10,000 rubles, while an individual entrepreneur risks its property. In case of bankruptcy, sanctions against individual entrepreneurs will be more serious.

Do you need a license to open an office? There is no clear answer here. It all depends on what services you plan to provide. If their list does not include medical services, then you can do without a license. If they are planned, you will have to go through the procedure and receive it, otherwise you will not only be fined, but also closed. We will not consider obtaining a license, since this is a topic for a separate article. We will only say that to obtain it you will need an appropriate diploma (or the manager must have a diploma). You will also need certificates of conformity for equipment that will be used in the process, permission to open from the fire inspectorate and SES, an agreement for disinfection and maintenance of equipment.

It is noteworthy that in Lately You can open a cosmetology salon as a franchise. It's essentially a form of leasing - you pay a lump sum fee to start, then pay royalties and operate under the franchise brand. This is a good option if you don’t want to deal with all these documents, marketing, selection of services, but just want to work. To open a franchise, you will have to invest even less than if you opened it yourself, since many companies rent equipment to their partners.

Selecting a room

To you will need a room. Its area directly depends on what kind of equipment you plan to place and how many people will work in it. The minimum area is 20 m2, the recommended is 40–50 m2, the maximum is practically unlimited. In this area you will need to place a bathroom, a staff room, a reception area with a changing room and the equipment itself.

The office does not require large spaces

Where exactly is the best place to open such an establishment? It’s impossible to say for sure. First of all, study the offices and beauty salons available in your city - it doesn’t make much sense to open nearby. Then research space availability and rental costs. If the difference between the residential area and the center is not particularly big, then it is better to open somewhere on the first line. If everything in the center is already occupied, then it is quite possible to open your office in a residential area, serving local residents.

What requirements are put forward for such a premises? It should not be on the ground floor, have a heating and ventilation system, supplied water and sewerage, as well as a sufficient level of lighting. It is not recommended to rent rooms in the basement or on the upper floors - fire departments and the SES may not approve of such decisions. Therefore, before entering into a long-term rental agreement, consult with the relevant services regarding their requirements.

Necessary equipment

To choose you need to think over the list of services that you will provide. In any case, you will need a minimum set, which includes:

1. Patient couches.
2. Pairs of chairs for the master and clients.
3. Racks and cabinets for displaying cosmetics, tools and other necessary things.
4. A table and several bedside tables.
5. Operator table, cash drawer and cash register.

You will also need various items: steam baths, sterilizers, makeup and manicure equipment, massage tables, cosmetics, etc. It is almost impossible to list everything, since you must clearly understand what exactly you plan to do in the office and what services to provide.

Attention:so that you do not have problems with inspection authorities and the sanitary and epidemiological station, order products only from trusted brands. Be sure to get certificates of conformity from the seller; without them you simply will not be given a license.

What is included in the list of services of a standard establishment? Everything that is popular and to which you are entitled. Clients constantly come for manicures and pedicures, facial cleansing and peelings, and massages (relaxing, anti-cellulite and therapeutic). Cosmetic procedures are also popular: skin tightening and wrinkle smoothing with hyaluron injections, removal of scars and cicatrices, laser tattoo removal, electric and laser hair removal, lymphatic drainage, cryodestruction, mesotherapy, etc. Don’t forget about regular hairstyles and makeup - this can bring stable and high profits provided that they serve the local population for various holidays such as graduation, New Year, etc.

The more services you provide, the more profit you make

Discovery and first steps

You will have to start preparing for the opening a couple of months before this bright day. Firstly, the premises will have to be completely renovated, taking into account the requirements of the SES and firefighters. You can develop beauty salon design yourself or contact professionals who will do the original work. Beautiful design and high-quality repairs are a guarantee that you will have customers.

First, start advertising in local media and newspapers, then create groups in in social networks, add information to city portals and forums. Keep in touch with users, answer their questions, be sure to address complaints and correct them. A good option- creating your own business card website with a description of services and contact information. Consider a discount policy for regular customers, develop a system of discounts and incentives. Remember that you need to enter a fairly competitive business, so there is no need to be greedy. Treat your clients as if they were your friends or family and you will be guaranteed success.

Enterprise profitability

Now let's take a quick lookTo do this, we will give an example of a real-life salon with an area of ​​45 m2, which operates in a small town with 300 thousand people. Preliminary expenses will be:

1. Registration, obtaining a license and other documentary costs - 30 thousand rubles.
2. Purchase of equipment for basic cosmetic procedures - 200,000 rubles.
3. Indoor renovation - 150,000 rubles.
4. Purchase of cosmetics, underwear and various accessories - 150,000 rubles.
5. Marketing program and other expenses - 100,000 rubles.

An office can be organized in an ordinary apartment

Marketing includes the production of signs, outdoor and print advertising, as well as ordering advertising on the Internet. That is, you will need approximately 650 thousand rubles for initial expenses. Next, we calculate fixed costs:

1. Pay wages 2 employees - 50 thousand rubles per month.
2. Rent and utility costs - 40,000 rubles per month.
3. Taxes and other expenses - 10,000 rubles per month.

That is, every month you will have to pay about another 100 thousand rubles. Next, let's move on to calculating profitability. A standard salon is visited by approximately 10–12 people per day, average bill is 700 rubles. The salon brings in 700x10=7,000 rubles a day, 7000*26=182 thousand is profit per month, that is, net income is about 80 thousand per month. The investments made will fully pay off in 8–10 months, although in reality it is usually 10–12 months, because you are unlikely to receive a constant flow of clients from the first day.

Attention:The calculations provided are approximate and do not take into account the realities of your business. But in general, practice shows that with the right approach, an office really pays for itself in a year and begins to generate a stable profit.

conclusions

Above, we calculated the approximate profitability and examined the key stages of opening a mini-beauty salon. But here everything is purely individual and it is impossible to plan with high accuracy how many expenses and how much income you will have. For example, if you are a good massage therapist, then you only need one room with two tables, and the flow of clients will be such that you will have to work from 7 a.m. to 10 p.m. Or if you provide a service that has no analogues in the city, then many residents will also probably flock to you settlement to try something new and improve your appearance. Here are some tips on how to increase your business's income:

1. Choose equipment for a cosmetology salon from trusted manufacturers. If you don’t have enough money, you can purchase used goods, which will save your budget by 20–40%.
2. The more services you provide, the more clients you will have. Combine related services with each other: haircut and makeup, manicure and pedicure, rejuvenation and facelift.
3. Treasure each client and try to make friends with them friendly relations. Practice shows that people do not go to the salon, but to the master, so the better you work, the more clients you have.
4. Competent marketing is the basis of business. Don't be stingy, don't skimp on it. Interesting offers- this is a reason to remind old clients about yourself and attract new visitors.