How to start a construction business? How to open a construction company: a detailed business plan

Creation own business in the construction industry is one of the most profitable ways to earn money today. No wonder: people tend to invest large sums in building their own houses, renovating apartments and improving their own living conditions. However, there is high competition in this entrepreneurial segment, which has a significant impact on the work of many young enterprises.

Creating your own construction company should be thought through to the smallest detail: this is not so much a matter of success as the survival of the enterprise. But the game is worth the candle: having firmly established yourself in this area of ​​​​entrepreneurship, you will multiply your money at times.

The idea of ​​starting a construction business from scratch is undoubtedly attractive, but it can raise many different questions that nip the intentions of start-up businessmen in the bud. Doubts arise even at first: where to start opening a construction company? How to legalize your business? Where to get office space, where to find valuable employees, how, finally, to attract customers and advertise the company? What details need to be taken into account to be successful? How to overcome all the difficulties that beginners face? We will discuss all this in detail in the following article.

Where to begin?

So, when you decide to start your own construction company, you should consider What kind of activity in the construction industry do you want to do. Of course, firms with a narrow specialization will be less in demand than firms with a wide range of services. But it’s not worth spraying on everything at once.

Firstly, their business, aimed at only one sphere of construction, is already requires a lot of investment and for a few, a gigantic amount of material resources will be required, which not every big company. Secondly, in the construction industry It's not so much the quantity that matters, but the quality. Thirdly, the more services you offer, the more tools, workers and, accordingly, money you will need. You must clearly define your direction, develop in it in order to outperform your competitors. With a competent and thoughtful approach, any business is doomed to success.

We list the main activities characteristic of the construction industry:

civil construction. In civil engineering, you will build residential buildings, some on a turnkey basis (that is, you will start construction from scratch and finish with a completely finished object). Civil and industrial construction includes the construction of car garages, baths, summer cottages; erection and dismantling of buildings; site preparation for construction.

Industrial construction. The direction of industrial construction controls the construction of factory buildings, industrial buildings, warehouses and other economic facilities.

road construction. It is considered the most expensive, but complex and costly type of construction. The main customer is the state, and the tasks are reduced to the construction of new highways, the restoration of old roads, and the repair of road surfaces.

In addition, your company can deal with other, less complex tasks:

1. Own production and sale of materials for construction.
2. Sale of construction projects.
3. Leasing of special machinery and equipment.
4. Organization of training in relevant specialties for employees of other companies.

The options are suitable for companies that have already chosen their field of activity and have managed to occupy a niche in the construction services market. But how to open a construction company if your capital is not yet conducive to global action? There is an exit - you can start your own business with interior decoration. You should not refuse to perform such work: firstly, little money eventually brings a lot of capital. Secondly, if you find diligent workers and establish yourself in the market, you will create your customer base, which will grow later.

So, the specific advantages of finishing work:

This type of activity always relevant: finishing is required for any room, which means that you will not be left without work. If large orders are unlikely to be received by a start-up company (first you need to earn a name, reputation and the trust of large customers), then cosmetic, or even complete repairs of any premises are trusted by almost any enterprise.

To you no need to spend a lot of time recruiting: The labor market is full of finishing specialists. Sometimes employees even bring their own tools, which will save a start-up firm a lot of money. It is worth considering finishing if you have a fairly modest capital or do not want to risk a large one.

It is worth noting that in order to save money for beginners in the construction business pay attention to leasing. Leasing is a service that allows you to rent the necessary equipment: equipment, tools, etc. Leasing should also be adopted by wealthy companies: why keep an excavator and pay a monthly salary to an excavator operator if you need it 2 times a year? In addition, if the nature of your work is constantly changing, renting new, different tools will serve you well.

Legalization (SRO)

One of the obligatory stages of creating your own company is its legalization, registration of the relevant papers. So:

First of all, we register the company as an individual entrepreneur (Individual Entrepreneur) or LLC (Limited Liability Company). To register the first a copy of the passport, which will be certified by a notary, is sufficient.

For the second, copies of the founders' passports will be required, if the founder is an organization You must attach copies of all the constituent documents of this organization. You will also need a letter of guarantee (or a “Certificate of Ownership of Non-Residential Premises”, which is reserved for the office of your company). You can consult a lawyer for details.

Make sure you are registered with the tax office. If during the registration of the enterprise you were not registered there either, provide a package of relevant documents, the composition of which depends on the specific situation. Next, open a checking account.

You must have a building permit. It is not possible to build anything anywhere if you do not have such a document. Large expenses for its receipt will not be required, and the issuance is carried out by local governments in the presence of the head municipality and chief city architect.

It is also necessary have a license for the design of buildings and structures. It will be needed for those entrepreneurs and legal entities who do not have a special legal education. The goal is to provide design services.

The last such resolution is license for engineering surveys during construction. It is she who allows engineering work during the construction and design of the building.

Time to clarify a topic that worries many aspiring entrepreneurs: joining the SRO(self-regulatory organization). The choice of a specific SRO depends on the organization itself, a complete list of them can be found in the Unified Register of Self-Regulatory Organizations of Builders. After the final choice, you need to contact the representative of this SRO, who will inform you about the required set of documents and the application form.

Within a month, the SRO will decide on your legal capacity in the construction services market: the criteria are developed by the organization itself. An example of criteria is the availability of higher education in the specialty of the staff, the experience of the organizers, etc. But the most important point- these are fees and contributions that will have to be transferred by the SRO upon entry. Their size can reach half a million rubles: not every start-up company can afford such expenses.

You can do without SRO in cases where you are going to be engaged in repair and finishing work, installation of light structures for fencing (that is, doors and windows). Also, SRO is not required for companies constructing buildings no higher than three floors, block houses (no more than 10 residential blocks), buildings with an area of ​​​​less than 1500 sq. km., as well as objects of individual housing construction, where the only family lives. Otherwise, the activity of the enterprise is considered unofficial and it is obliged to pay a fine in the amount of 50 thousand rubles.

Premises and staff

Let's move on to the practical side of the issue - the premises for the office of your construction company. If start-up capital allows - It is better to immediately buy a room, and not rent it: by spending big once, you will save more than if you pay a certain amount (also rather big, as a rule) every month / year. But if you do not have the capital to buy a space, renting will help you out.

You can rent an office on your own: find the owner through an ad, on the Internet, ask friends, see the premises in a business business center. Try contacting a special company: it will be faster and easier, but more expensive, because. the company is an intermediary.

You can search for conscientious performers among acquaintances, diligent students of the relevant educational institutions, on the Internet, in recruitment agencies. Post ads, talk to people you already know who have the potential for construction work. You can also pay attention to visitors from the CIS countries who do not require high wages; however, the quality of their execution does not always meet high standards, which harms the reputation of your business.

However, even among undemanding migrants there are good, adequate employees who are ready to work. But beware of people who present themselves as "handymen of all trades": a competent plasterer is unlikely to be also a great cabinetmaker.

You can go the other way and look not for quality workers among the cheap ones, but for cheap ones among the quality ones. In general, any employee can be “educated” specifically for your company: the main thing is to have a developed management skill. Start from the level at which you will work in this moment: the district kindergarten is unlikely to chase exemplary expensive European repairs, and a wealthy banker does not skimp on repairing his apartment.

The video tells about the initial actions of a businessman who wants to join the construction business.

How to attract clients?

Even a construction firm with a great office and brilliant employees can go bust if it doesn't have a customer base. Among the main measures to attract customers are:

"Word of mouth radio". If many people leave good reviews about your company, recommend it to their friends, then the flow of customers to the company is guaranteed. Try to offer your services to acquaintances, friends. Perhaps at first you will be asked to do cosmetic repairs or window installation - this is a worthy start.

Cooperation with companies made a name for themselves in the construction market. Some of their orders can be quite large, which means that you will establish yourself in a solid circle of customers and get paid more than for ordinary repairs, giving the contractor a certain percentage. Over time, perhaps you yourself will become a contractor, receiving the same percentage at zero material costs.

Try take part in special tenders, construction competitions. This will help you make a name for yourself, you just need to show initiative. Of course, participation in large tenders (for example, the construction of Olympic facilities) for a start-up company is a case on the verge of fantasy, but everything starts small: construction educational institutions in new residential complexes, sports grounds or shopping centers- A great option for a budding entrepreneur.

Advertising

Advertising has been and remains the classic method of creating your own big name in the market. For an additional fee, you can hire a professional PR employee, but with a certain activity and desire to save money, you can easily do everything yourself. So, simple, but effective measures for advertising a construction company:

1. Creating your own website. It is better to pay for this service: a website made by a professional is always visible. Own structured website creates an image of a successful company. And a site based on free platforms often does not allow you to turn around, it looks unattractive.
2. Flyers and announcements in new buildings. Elevators, bulletin boards - a great PR move.
3. Cooperation with stores selling building materials, furniture, appliances. A buyer who comes for a sink and sees your advertisement nearby that the sink can be delivered cheaply and quickly will most likely turn to you for help.
4. Internet advertising.
5. Positive feedback about your company (on the company's website, any online recommendation site)
6. Advertising in towns, villages, etc.

How to open a construction company? The businessman shares his experience in the video below.

Difficulties for beginners

The business comes to success through a series of difficulties that a novice entrepreneur has to overcome: this is an invaluable experience.

So, when opening your own construction company, you need to be prepared for the following:

1. Lack of solid orders at first. Major tasks are faced by a construction company with a name, reputation and connections. No one wants to take the risk of entrusting an important project to a newbie.
2. The attachment large investment in the business. However, at certain circumstances(See "Where to start?"), this can be avoided.
3. Expensive membership in the SRO. Recall that you will not need it for small projects.
4. Powerful competition. You should not be sprayed on everything at once: be a professional in your field, look for new approaches to the client in order to be different from all other firms. You should not hope to overtake the giants of the industry in the first year: you risk losing a huge amount of time, nerves and money.

Opening a construction company is a laborious task that requires constant attention and activity. We examined in detail where to start, how to attract buyers, how to overtake competitors and advertise an enterprise, where to find employees, premises and legalization entrepreneurial activity. It is important not to be ashamed of small orders, to improve and develop your business. Think over your actions a few steps ahead, believe in your own strengths and capabilities - and success will surely come to you.

Interest in how to open your own construction company among entrepreneurs is quite logical, because this type of service is in demand among all segments of the population.

Capital investment in a construction company: from 14,000,000 rubles

Payback of the construction business: 12-18 months

Construction companies have been and will be in demand as long as humanity exists.

After all, a roof over your head and arranging a comfortable “lair” is one of the main tasks for everyone.

Because the interest how to start your own construction company, entrepreneurs is quite logical.

The demand for the service is influenced by the fact that not every person can repair something in the house with their own hands, lay the floor or mount it.

And if they try, the result is too far from ideal.

What can we say about more challenging tasks, as the construction of houses and cottages, for example.

Also, this is not a one-time service.

Even repairs from the highest quality materials, performed by specialists, cease to look good over time.

And those who follow fashion trends also want their home to look modern.

All these factors make the idea of ​​opening a construction company relevant and profitable.

Therefore, this article will provide step-by-step instruction how to take the first steps in the construction industry, who should be hired and how much money is needed for this.

How to start a construction business?

The answer to the question of how to start a construction business will not differ much from information about any other company.

First of all, to open a company, you need to determine several important points:

1. What will be the name of the organization you decide to open?
2. How much capital investment will be invested in the implementation of the idea?
3. Where will the company's office and workshops be located if you are also thinking about production?
4. Who are the organizers and participants of the construction company?

Accordingly, from the documents you need to prepare:

• passports (copies) of the founders;
• information about the direction of activity of the construction company, which they decided to open;
• location information;
• information on the amount and source of capital investment.

Experienced entrepreneurs say that the design work should be entrusted to intermediary firms.

The cost of this service will be small.

But you can, of course, stand in line on your own and not overpay.

What kind of construction business can you open from scratch?

Interesting fact from history:
After completion of construction Winter Palace The entire area was littered with construction debris. Emperor Peter III decided to get rid of him original way- he ordered to announce to the people that everyone can take anything from the square, and for free. A few hours later, all debris was cleared away.

So, one of the fundamental questions that needs to be addressed before starting a construction business , this is what your organization will do.

There are a variety of ideas for construction activities.

And depending on which entrepreneur chooses the path, the amount of capital investment, the instruction on the procedure, and the list of necessary equipment.

There are several main options for directions in which you can direct your construction firm:

• industrial building;
• ideas for a state construction firm;
• construction in the road sector.

If we talk exclusively about private construction for individuals, the main directions should be divided into several groups:

When a firm builds something new to order or for sale.

This includes the construction of houses, cottages, garages - both "turnkey" and individual elements.

To implement this idea, investing 2-3 million rubles will not be enough.

Construction firms are also often involved in the repair and installation of various systems and objects.

This includes dismantling.

• An additional way to earn money is the provision of related services by the company:
  • sale of building materials, equipment and projects (houses, cottages);
  • existing equipment can be rented out (as well as your staff);
  • By the way, if the equipment that you sell or rent is complex and specific, you can also provide a training service for its use.

What do you need to open a construction company?

From theoretical information on how to open a construction company, you can safely move on to practical actions.

How to open a construction company alone?

It should be noted right away that it is absolutely impossible to open a construction company on your own.

You can work for yourself doing small repairs or even building a house.

But this cannot be called an official construction company.

The construction business, like almost any other, is highly dependent on how successful staff will be selected for the state.

If you are inexperienced practical work in the construction industry or decided to open a large firm, you will need experienced managers.

It is better to look for them not on your own, but through recruitment agencies.

Their plus is that they are especially attentive to the verification of candidates.

And no one can be hired for such a serious position.

But you can hire workers on your own, using bulletin boards, newspapers, even television.

At the same time, you should not dismiss the options of young professionals who do not yet have much experience.

Often they are more enterprising, honest, easy to learn and strive for career growth.

Thanks to such living energy, the company will develop faster.

How to open a construction company from scratch: the choice of premises

In order to open an office, you need to look for premises in the central area of ​​the city.

Contrary to popular misconception, this entrepreneurial business has great importance"prestigious" location.

After all, most often your clients will be people with solid earnings, and you will have to conclude deals that are not cheap.

In addition, it will be more convenient for those with whom you will cooperate to come to the center: heads of other companies, designers, suppliers of equipment and building materials.

If you are going to open a large company, you should look for a place to store equipment and materials.

For these purposes, it is possible and even necessary to select sites in residential or industrial areas of the city.

There, the cost of rent will be much lower.

But at the same time, it is worth considering the convenience of transport interchange - after all, equipment and materials will be regularly brought in and taken away.

And in the case of providing an additional service for renting out your property, clients will also come to you.

How should you advertise your construction company?

You need to think over an advertising campaign even before you open an entrepreneurial business.

The number of customers will depend on how well and carefully you do this.

For large organizations In the construction industry, it makes sense to hire an advertising manager who will take charge of these issues.

• videos on regional channels;
• creation of a high-quality website with a description of the company, a list of services, an indicative price list;
• printing of business cards that are distributed to all customers and acquaintances;
• advertising on radio and in thematic magazines;
• it is acceptable for small firms to advertise services on bulletin boards on the Internet.

What equipment is needed in a construction business?

When you have just decided to open a company, it is not necessary to immediately invest in the purchase of equipment.

For starters, you can contact companies that rent large equipment by the hour or by the day.

But small tools and equipment that you will definitely use constantly are worth buying.

The main thing is not to skimp and buy things right away good quality albeit not at the most affordable price.

An unreliable tool can fail at the most inopportune moment and this will lead to loss of time, and even profit.

How much does it cost to open a construction company?

As mentioned above, your Building bussiness will require you to make a significant capital investment.

How much should you invest in a construction business at the start?

The table below of the costs of starting a business is compiled on the basis of average statistics.

The sample considers not a small business, but one that involves the construction of houses and cottages, turnkey repairs, the purchase of the necessary equipment for the company and the hiring of specialists in various fields.

What risks await those who decide to open their own construction company?

Perhaps opening a house and cottage construction or renovation company is not an idea that involves a lot of high risks.

However, there are some problems that an entrepreneur is likely to face.

And it is better to be aware in advance in order to try to minimize this probability, or at least know how to act.

The main problems for construction companies are:

The first difficulty that entrepreneurs face at the start of implementing the idea of ​​a company is the lack of funding for a sharp entry into a niche.

Although there is still room for new organizations, the construction services market is almost full.

And in order to "win back" a solid piece of a niche, a businessman must have a lot of capital.

The solution to the problem is simple - scale the business step by step.

Start with a small firm, gradually buying new equipment, expanding the staff and list of services.

Another common problem is the poor quality of the work of the staff.

In business, sometimes it is enough to have one unreliable link and the whole work will be disrupted.

It is not known what is worse: poor performance of their duties or fraud with materials and money.

This can lead not only to losses, but also to human casualties (for example, if a house built by your company collapses due to the fact that
builders decided to use less material).

There are several solutions to this problem: more careful selection of employees, enhanced control of the movement of materials, installation of video surveillance cameras.

Also, the organization may suffer losses due to unreliable suppliers.

There is only one panacea - be more careful about who you are going to cooperate with.

Experience in opening and promoting a construction business

share young and successful entrepreneurs in the next video:

How quickly will your construction business pay off?

As you can see, the ideas of the construction business are usually not so easy to implement.

In addition, you need to have a significant start-up capital for a successful start in the field.

But with all this, the construction business has a high potential profitability.

Moreover, not short-term indicators, but for the long term.

Average statistics confirm that you can pay back your investment in starting a business in a year!

And for such amounts of capital investment, as in this case, this is a chic result.

Of course, you can choose such ideas for a construction business, for which it is enough to have 2-3 million rubles.

And even in this case, with proper business management, you can expect a quick payback from the company.

We must not forget about such an important point as self-realization.

You are engaged in the construction of houses and cottages, as well as their repair, not only because you will put them up for sale and make good money on it.

And also to benefit people.

Therefore, no matter how grandiloquent it may sound, after you there will be a trace in history - everything that the organization managed to build, which you decided to open.

So if apart from the question, how to open a construction business, you have the funds to invest and the desire to act, you should not put off the implementation of the idea.

Useful article? Don't miss out on new ones!
Enter your e-mail and receive new articles by mail

Since ancient times, man has been rebuilding and adjusting the world under yourself. Builds, demolishes, renovates, rebuilds. Higher, bigger, more reliable: My home is my fortress. Even on 30 square meters. Even on 1.5 acres. This trait is firmly planted in a person. And a business based on this human trait has been, is and will be stable in the future. Bye spaceships won't start...

Construction and repair, this is such a gold mine. This is such a popular business niche that every second person who wants to start a business starts in this niche. And, surprisingly, even such an influx of new proposals does not cover the demand that is present on the market. Enough construction work for everyone.

New construction technologies are constantly emerging and Construction Materials. They remember and improve the old, long forgotten. Therefore, having studied all the novelties, or rediscovering a new technology, you can safely enter the market and be very competitive in the construction niche.

One of the most clear examples such an approach polypropylene, or business on polypropylene pipes.

Despite the fact that the technology was already known in the 60s of the XX century. The most widely used polypropylene pipes have found only today. Affordable polypropylene soldering technology, a simple and reliable installation process, and cheap pipe production have driven classic metal pipes out of the market. Although it would seem that the metal plumbing has been the "king" for more than one century. But, for example, metal-plastic, popular in the early 90s, has not been widely used. Due to the obvious disadvantages - the complexity of production and low reliability of installation associated with the use of connecting fittings and other fittings.

At the first time of development of services in this niche - replacement of plumbing and heating pipes with polypropylene- were gold. Masters who knew the secret of soldering polypropylene asked for very good money for their work. It was new. For the novelty and unsurpassed quality of the installation of polypropylene pipes, they paid a lot. Just think, 10 years ago, one polypropylene compound cost 200-400 rubles. So, only one turn of the pipeline by 90 ° could cost the customer 800 rubles, because there were two connections.

Now, polypropylene can be "welded" by anyone who buys a soldering iron for 1500-3000 rubles. And, of course, with increasing competition, polypropylene plumbing installation services are inexpensive.

And new pipe technologies are already “looming” ahead. For example, a pipeline made of PVC pipes with glue? Yes, no need to solder, twist, cut. Glue + pipe + fitting and the pipeline is ready. Of course, it is still limited by the carrier temperature inside the tube. But, that's for now. The one who first starts using this technology in his city will be able to ride gold mine. As it was with polypropylene. That is, the connection for the customer will be expensive, and the installation is carried out on the knee without equipment.

And there are a lot of such examples of niche breakthroughs. We list just a few: plastic windows, aerated concrete, glued laminated timber, ecowool, hyper-pressed brick, paving stones and so on and so forth. Indeed, the construction business business without top. There is a place for everyone to earn money, if you approach it wisely.

Engaging in the construction business helps not only to save, but also to increase money. Depending on how much the founder has, the direction in construction that the company will master also depends.

At a relatively low cost, a small firm can carry out finishing work without obtaining an SRO permit. If funds allow, it is possible to carry out construction work on the construction of large objects (residential buildings and structures).

How to start a construction company?

In order to start your own business, it’s not enough just to say to yourself: “I want to open a company.” The work of any organization begins with the registration process with the tax office.

If you decide to register a limited liability company, you will need the following documents:

1. Copies of passports of all founders.
2. If one of the founders is a legal entity (for example, a construction organization), copies of all constituent documents of this organization must be provided.
3. Letter of Guarantee or Certificate of Ownership of the non-residential premises where your repair and construction company will be located.

To register as an individual entrepreneur, a copy of the passport certified by a notary is sufficient. How to open a construction company correctly can be found in any law firm that assists in registering enterprises.

Is it possible to do without SRO?

Most of the work performed by a construction organization requires obtaining a permit from the SRO - Self-Regulatory Organization of Builders.

The choice of SRO is made by each company independently. The list of such associations is published in the Unified Register of Self-Regulatory Organizations of Builders. This registry can be easily found on the Internet.

Having chosen an SRO, you need to contact its representative in your region, who will send by e-mail scroll required documents and application form.

The following documents are required to join the SRO:

1. Certificate of OGRN and TIN.
2. Charter.
3. The decision (protocol) on the election of the head and the order on the appointment.
4. Extract from the Unified State Register of Legal Entities.
5. Diplomas of secondary technical and higher education for engineers, as well as certificates of completion of advanced training courses.
6. Office Lease Agreement or Proof of Ownership.

Without entry into self-regulatory organization builders (SRO) can carry out the following activities:

1. Repair and finishing works.
2. Installation of light enclosing structures (doors and window openings).

Choosing your niche

A construction company can operate in three main areas:

• Industrial construction (buildings and structures for industrial purposes).
• Road construction (construction of highways, repair of road surface).
• Civil construction (residential buildings).

Each direction of activity means that the company can deal not only with construction work, but also with the dismantling of buildings and structures, as well as preparing the construction site for work.

In addition to the main activities, the company can master a number of additional ones:

• Manufacture and sale of building materials.
• Rent out construction machinery and equipment.
• Conduct on-site training in construction specialties.
• Manage the storage of building materials.

The construction services market is quite developed, so all niches are occupied. In order to successfully engage in a certain type of activity, it is necessary to analyze the positions of competitors. This is the basis for the first entry into the market.

The tactic is as follows: since the market for construction services is vast, it is necessary to compete with existing companies by offering the strongest positions of your enterprise.

For example, when executing a certain kind works (improvement of the local area), construction waste is taken out by the company free of charge.

The second option to firmly gain a foothold in the market is to offer consumers materials or technologies that are not available on the market or are poorly distributed. This includes the use of new materials in construction. For example, few firms carry out low-rise construction from twin-blocks, since this is a rather heavy material. Meanwhile, it is twin blocks that are environmentally friendly building materials.

Road and large-scale construction

These types of activities can be attributed to one of the highest paid. And this means that enterprises existing in this segment are unlikely to want to share a tasty morsel with a newcomer.

Usually large construction projects are supervised public services. They often give out orders for such work.

If you are targeting this industry, you will need well-established connections in these authorities and an impressive amount that will be required to complete the work. Therefore, these options are not suitable for starting.

A small firm on the periphery or in the capital?

Opening a construction company in a metropolis is a very attractive, but also troublesome prospect. Firstly, the competition is huge and it will be very difficult to make a name for yourself. Secondly, to open a business you will need an impressive amount. But if you manage to gain a foothold here, then the profit can be quite high.

Small towns do not promise such earnings, but they can provide stable orders. You can set up the production of your own products: this will reduce the cost of purchasing building materials. The most profitable type of production is the manufacture of scaffolding, as well as blocks or log cabins.

As an option, you can try to start a business in a suburb or a small town, gradually moving closer to the metropolis: notify potential customers, look for orders in the capital.

Opening of a repair and decoration company

Apartment renovation and decoration are the most demanded services in construction. It makes sense to try to act in this direction. However, the abundance of firms performing this type of work will not allow you to immediately become a prominent figure. This takes time.

You can occupy a niche in the construction market by lowering the prices for services, but within reasonable limits. As long as the rates offered cover the costs of the firm, there is no risk of ruin for the firm.

At the initial stage of activity, it is not necessary to recruit ordinary workers; construction teams can be hired under a contract.

This option will save on payment to employees - contractors are paid upon completion of work, and not monthly, as with full-time employees.

Construction company business plan: how much does it cost to start a business from scratch?

To open a construction company, you need to clearly understand how many Money must be invested in the business. The main items of the cost part are the costs of registering an enterprise, obtaining an SRO permit, the cost of rent, material and technical part and the payroll.

For the functioning of the company requires the following staff:

If your type of activity requires mandatory entry into the SRO, you will have to pay the following amounts:

The cost of creating a material and technical base:

Thus, the cost of opening a construction company is:

As for the rest of the costs associated with the opening of a construction company, they include the cost of renting equipment (only if there is no own material and technical base).

By the way, renting equipment is much more profitable for a company that is just starting out. This allows you to save money for the subsequent purchase of construction equipment on lease or on credit. This is about large equipment– trucks, construction cranes, bulldozers.

Normal in construction is the rate of return of 10 - 15%. This indicates that the planned, estimated and actual levels of the enterprise's work are built correctly.

Currently, among construction organizations, the rate of return has noticeably decreased and averages 7-9%. The decrease in profitability is due to the fact that the amount of overhead costs does not change, at the same time, the cost of building materials and staff costs are growing every year.

All of these factors affect the turnaround time. In order to return the invested funds, construction companies are forced to reduce prices for their services and offer customers more favorable conditions. Accordingly, the cash flow and the amount of profit decrease and, as a result, the profitability of the business decreases.

For the successful work of a construction organization, it is necessary to draw up an approximate list of upcoming expenses. Can be ordered ready business plan company development or based on an example of a business plan on the Internet.

Development of your construction business

To develop your own business, especially at first, special attention should be paid to brand promotion: you should inform about the company and its capabilities. Promotional activities, carried out correctly, always bear fruit.

Marketing

The main system that allows construction organizations to navigate the service market is marketing. With its help, construction firms get the opportunity to regulate the structure of the enterprise, identify possible risks, improve external and internal communications, which ultimately helps to optimize the work of the construction organization.

The main areas of marketing in construction are:

1. Analysis of demand for construction services, study of price growth dynamics.
2. Ensuring that the activities of the organization meet the requirements of the market for full utilization of production capacities.
3. Formation of the structure of promotion of services and demand for construction products.
4. Analysis of consumer demand and solving tasks for the implementation of work with the involvement of third-party (partner) organizations.
5. Timely updating of the range of services and products.

World Wide Web Capabilities

Not last role Internet plays a role in the development of your own business. It is necessary to create your own website at the stage of obtaining SRO approval. The registration data of the organization must be indicated on the page, the landline phone number and a list of contact persons must be in a prominent place. Welcome to the customer testimonials page.

Today, an increasing number of customers are looking for contractors (construction organizations) on the Internet.

So the cost of creating a site can quickly pay off.

How can you open a construction company and not go bust?

Video about opening a construction business

Risk Analysis

In order to minimize the receipt of all kinds of losses, it is necessary to remember the risks that arise in the course of the construction company's activities.

The main risks include:

• Reducing the volume of construction work (for example, due to inflation).
• An increase in the rise in prices for products (building materials) or an increase in tax deductions (social taxes).

In addition to the main ones, there are a number of indirect risks:

• The delay in putting the construction object into operation entails untimely receipt of funds.
• Inflation rate exceeding the forecast.
• Sharp jumps in foreign exchange rates.
• Increase in costs.

All these risks must be constantly monitored to prevent possible losses. That is why at the stage of formation of the activity of a construction company, it is necessary to create a marketing department.

Where to find clients for newcomers

The easiest way to get clients is to advertise your services on free online boards. In addition, it is necessary to advertise construction services in 2-3 most popular print media in your area (region). It is not bad to carry out a fan distribution of offers from your company using the Internet.

Many clients like it when, in addition to the ordered services, they receive bonuses.

For example, after the production of finishing work, cleaning of the premises is carried out by the construction company. It serves the best advertisement, since most potential customers trust the recommendations of customers.

Construction companies that have been in this field for many years have already adapted to the volatility external conditions and internal changes. Beginners will have to “fill bumps” on their own, earn the trust of customers. Not the last role in this is played by the personal qualities of the leader. The future construction tycoon needs to have a punchy character, iron endurance and be stress-resistant.

The construction business is gaining momentum every year, which is associated with an increase in demand for housing and improved economic factors. Therefore, the business idea of ​​​​opening a construction company is relevant and can be implemented in fairly favorable conditions. We will talk about where to start and how to draw up a business plan for a construction company in this article.

In order to understand how profitable this direction is, let's analyze the prospects and relevance of this idea. What features does this business area take into account?

Investments, with proper planning, can pay off within a few months. And the development prospects for this industry are truly limitless.

In order to realize the idea of ​​​​opening a construction company, you can go in two directions:

1. Buy a ready-made business.
2. Create a company on your own.

The first option has its advantages due to the fact that you no longer need to spend time and money on registering a business, obtaining permits. Those who have encountered this bureaucratic red tape know firsthand how much this one takes time and effort.

Also an important point is the already selected personnel of the company, established sales channels.

But there are some drawbacks to this option as well. If the business was unprofitable, the wrong marketing technologies were implemented in it, then it will be difficult to bring the enterprise to the proper level of development. In this regard, it is much easier to create a company from the very beginning.

In addition, in the business of construction and repair services, the reputation of the company is very important. When purchasing a ready-made company, you will have to rely on the already created image of your predecessors. If it is not good enough, you will have to spend a lot of time, effort and money on promoting the company, creating a positive reputation, etc.

Pros and cons of business ideas

Despite the prospects for the development of this business, the idea itself has its pros and cons, which you should know before proceeding to the stage of implementing entrepreneurial activities.

Pros:

• Small investment. In order to register a company, to purchase the necessary equipment, you do not need large investments. It is possible to develop and increase the turnover of the company already in the process of its implementation.
• High demand. Today, this niche is one of the most sought after. The services of professional builders are needed by physical and legal entities, small and big business. Therefore, with proper marketing planning and high quality of services provided, you can quickly reach the company's payback and good income.
• The prospect of business development. Your company may not be limited by the geographical location of the city or region. At proper development, over time, you can open branches in other regions, which will allow you to reach a completely different level of business.
• Possibility of making a good profit. Standard profitability, in the absence of force majeure situations, ranges from 50 to 70%.

Minuses:

• High competition. This factor logically follows from the high demand. The higher the demand in the market, the greater the supply.
• Financial risks associated with the unstable economic situation in the country.
• Difficulty entering the market. Given the high competition, much attention will need to be paid to the stage of service promotion.

Employees play a big role in this business. It is from their qualifications and professionalism that the profit of the company will largely depend. When hiring employees, it is very important to analyze their experience, qualification level, possible development, etc.

With a good team and an experienced staff of builders, you will quickly be able to reach high level development and earn an excellent reputation in the city. good option to start such a business is experience in other construction firms. This will allow you to see the situation from the inside, analyzing its strengths and weak sides.

In addition, work as a subcontractor will teach you to understand the qualifications of personnel, the competent distribution of labor and material resources.

In what direction to develop?

Having decided to enter the market with a proposal to provide construction services, it is important to understand the target audience. This parameter allows you to determine not only competitive advantages, but also to draw up financial plan company development.

The construction business can be implemented in several directions:

• provision of services in the field of civil construction, repair;
• road construction;
• industrial building construction.

Each of these areas will require a different amount of investment, staff, constituent documents, etc.

The main services of a construction company include the following types of work:

• construction of houses;
• renovation of apartments;
• dismantling and installation;
• construction of garages, bathhouses, warehouses, etc.

Additionally, to increase income and expand the range of services, you can rent construction equipment, sell materials, train staff, etc.

As you can see, there are a lot of development prospects and opportunities for obtaining additional income for this type of business.

In order to implement this type of business, you must adhere to the following algorithm of actions:

1. Determine the format of the company.
2. Make a business plan.
3. Preparation of registration documents.
4. Company promotion and customer search.
5. Project implementation.

The Importance of Writing a Business Plan

The stage of implementing a business idea is always preceded by the planning stage. Without proper market analysis, competitive advantage, studying the target audience and strategic planning will not be able to achieve the desired result.

All these aspects are prescribed in the business plan, and help to understand the direction of business development, taking into account the strengths and weaknesses of the project.

Competent planning will help to avoid mistakes, anticipate difficulties and calculate the point of profitability.

Also, having a ready-made business development plan, it will be easier to attract investors, business partners, justifying the feasibility and relevance of the idea.

organizational plan

Business registration

To open your own construction company, you will first need to obtain permission for the relevant type of activity and register a private enterprise.

Each construction company must have the following package of documents:

• Certificate of state registration;
• A document confirming tax registration;
• company charter;
• printing and statistical codes.

For companies providing specialized services to the business sector, industrial enterprises, road services, etc., you must additionally obtain the appropriate permit:

• building permit;
• license to carry out engineering work;
• permission to design buildings and structures.

This type of activity requires obtaining several licenses.

One of the key documents is the SRO. This is an admission to the implementation of services associated with an increased risk.

If you do not plan to build buildings over three floors, then obtaining an SRO is not required.

Also, this document does not need to be drawn up if the activity is related to the construction of block houses with an area of ​​​​less than 1.5 thousand square meters. That is, for an ordinary construction company that will be engaged in the construction of private houses and finishing work, it is not necessary to obtain an SRO.

One of the biggest expenses in this business is the purchase of equipment.

Before making a list of the necessary equipment and machinery, determine the format of the business, the number of work shifts, etc.

If the initial investment does not allow you to fully purchase a professional set of equipment, tools and inventory, then you can resort to the leasing service.

Unlike a bank loan, this service allows you to use property on a long-term basis with the right to buy it. By the way, in the future, when business development is already at a high level, you yourself can provide rental or leasing services to other start-up companies.

No need to invest a lot of money in the purchase of equipment that you will need occasionally. It is much more profitable to pay a daily rent by taking equipment for a specific project.

For a large company that plans to engage in construction and repair work in the private sector, you will need the following list of equipment:

• tap;
• concrete mixers;
• lift or CMU;
• tools;
• perforators;
• chainsaws;
• drills;
• hammers;
• special clothes for workers.

Without a qualified staff in this business, it is difficult to count on profitability and profitability. Therefore, the moment of search and selection of personnel must be given great attention.

In terms of their functional duties, the composition of the staff can vary significantly. It depends on the format of the activity, its specifics, etc.

Below we provide a standard set of employees for a construction company:

• workers and builders;
• foreman (foreman);
• accountant;
• Purchasing Manager;
• Service Promotion and Customer Relations Manager
• personnel inspector;
• lawyer;
• architect;
• director.

The number of employees determines the scale of business activities.

If you plan to develop a business in the provision of finishing services, then you will have to increase the staff with more specialists in this field (plasterers, masons, plumbers, electricians, painters, carpenters, etc.).

In order to obtain a license for the provision of construction work, please note that at least 50% of the total number of builders must have a higher specialized education.

For effective productive work, it is important to provide employees with all necessary tools and materials.

For the quality of services and in order to avoid production delays, it is important to systematically inspect equipment and inventory, check its serviceability and suitability for work.

Do not buy cheap equipment - this will reduce not only the productivity and quality of services, but also the profitability of the business, since large resources will have to be spent on repairing and replacing equipment.

Room selection

To work, you need a small office, where the administration, accountant, lawyer will be located. Keep in mind that during the implementation of the project, you will have to negotiate with customers, discuss projects.

Therefore, when choosing a room, consider that it has a place for a meeting room.

As for the location of the office, there are no special recommendations. You may not spend a lot of money on renting a room in the city center, but you need to take care of transport accessibility.

Marketing plan

To achieve profitability and a good income, it is very important to earn a positive reputation in this area and attract regular customers.

There are several options for attracting customers:

• the beginning of development with the subsequent sale of apartments;
• active advertising in the media, via the Internet;
• participation in affiliate programs with hardware stores;
• attracting customers after winning a government tender.

Be sure to create your own website, which will provide a complete list of services, a calculator for the cost of services, contact numbers for the administration, the possibility of consultation, etc.

A good website is a kind of business card, which indicates the high level of the company and its reliability.

Video. How to open a construction company from scratch

Financial plan

Here we present only an approximate cost plan, since each firm, depending on the scale and geographical location, will incur costs.

• purchase of equipment - 1 million rubles;
• advertising - 100 thousand rubles a month;
• unforeseen expenses - 100 thousand rubles
• staff salary (15 people) - 500 thousand rubles;
• office rent - 50 thousand rubles.

And now let's calculate the payback of this project.

As a standard, in this area a good indicator is a profitability of 10-15%. If you reach this indicator after 5-6 months, this will indicate that all aspects (marketing, organization, planning) are built correctly.

With the deterioration of the economic situation in the country, businessmen note a decrease in profitability in this sector. To date, the average figure fluctuates between 7-9%.

Remember that profitability will directly depend on the qualifications of the staff, the number of customers and the amount of costs. If you do not reach the average planned indicator, then analyze which of the factors does not “work”.

Risks and Opportunities

At the planning stage, it is very important to perform a SWOT analysis, which will allow you to see the strengths and weaknesses of the project, threats and development opportunities.

The main risks of the construction business include:

• high competition;
• unqualified personnel;
• lack of orders;
• rising prices for building materials.

Take a close look at this list. There are things in it that you can't control. So, for example, a high level of competition and high prices for building materials is not in your area of ​​expertise. But as regards low level staff qualifications, lack of orders - these are the factors that you can influence.

That is why it is important to draw up a competent business plan, which will become a step-by-step guide and will allow you to clearly see the prospects for development, the size of the expected profit, and the profitability of the business.

Video. How to develop a construction company