We open a butcher shop. Own business: how to open a sporting goods store

Food products occupy a segment of the market that guarantees income even in times of crisis. And the production of semi-finished products as a business is gaining momentum every year. However, many niches are still free. We recommend that you do not forget about high-quality business plans at the start, which you can find if you wish.

Where to look for sales

Semi-finished products are in demand in supermarkets and branded outlets. But this does not mean that the entry into the market of a little-known entrepreneur will be successful.

Sale of semi-finished products of own production is a very specific activity. An attempt to organize direct deliveries of goods to stores is hampered by the following factors:

• for its transportation, a freight transport with a refrigerated body is required;
• showcases-refrigerators of stores are often provided by suppliers and contracts do not provide for the placement of not only their branded products;
• the readiness of a novice entrepreneur to install equipment for his own product does not always solve the problem due to the lack of free retail space.

A businessman setting up the production of frozen semi-finished products should negotiate with the following categories of customers.

1. Village mini-markets. Are outside the area of ​​attention of large suppliers of semi-finished products. Will be happy to cooperate on terms of delivery.
2. distribution companies. Provide self pickup. They require discounts up to 15% of the cost. Pay with delay.
3. Bases selling semi-finished products. They work on the terms of delivery by the commodity producer. Like distributors, they pay for goods with a delay.

Organization of the production of dumplings and dumplings

These are the most popular types of semi-finished products among Russians. Their main advantages are affordability and tradition. Organize the sale of any other semi-finished products, be it khinkali, pancakes, ravioli, cabbage rolls or stuffed pepper much more difficult.

The production of flour semi-finished products requires expensive equipment. So that the dough does not become saturated with moisture from the filling, does not become sour and does not darken, ultra-fast freezing is necessary. Prices for equipment for this purpose start at 20,000 euros.

In small workshops hand-sculpted producing up to 300 kg of semi-finished products per day, per initial stage you can get by freezers. It is enough to leave finished products in them overnight. But freezers will not be a full-fledged replacement for equipment for shock freezing. In addition, refrigerated chests take up a lot of space, and when they are used in the working room, the temperature rises greatly.

The production of quick-frozen dishes and semi-finished meat products requires the purchase (also do not forget about a competent business plan, for example, the production of such products that you can):

• dumpling machine;
• flour sifter (used to clean it from lumps and impurities, as well as saturate it with oxygen, which ultimately improves the taste properties of the dough);
• meat grinders;
• minced meat;
• mixer;
• small things: containers, scales, knives, cutting boards, trays;
• computer technology to account for semi-finished products of its own production.

Equipment

Production of semi-finished products: Video

It's no secret that no matter what the times are, a person always needs to eat. And most fast way food preparation is the heating or cooking of semi-finished products that can be bought. Therefore, stores that sell semi-finished products not only prosper, but also expand as an independent business. Of course, you will initially have to invest a rather impressive amount in such a store, but the payback is so fast that it pleases both a novice in business and an experienced entrepreneur.

Starting a convenience food business

You can, of course, at the very beginning not rent a room for a store, but place the equipment in a small pavilion at the grocery market. There will always be enough buyers, especially if the product is tasty and inexpensive compared to competitors. But over time, you will have to transfer the equipment and the already developed point to another place. And this will slow down the development of business a little. Therefore, it is best to start with a store, gradually expanding the range of products.

But before you start looking for a place for a store, you should get permission to trade in food products from the sanitary services. Such permission will be obtained after the registration of the enterprise. Related services responsible for the safety of the enterprise must also give their permission to open a store. But such permits can be taken before concluding a lease agreement for premises for a store.

After all the formalities are settled, it is worth starting the search for a manufacturer of semi-finished products. And if the choice of the manufacturer was made a long time ago, then it is necessary to conclude long-term contracts for constant deliveries certain types products.

Equipment for storage of products must be of the most best quality. Refrigerated display cases are placed throughout the store area in such a way that it is convenient for the buyer to see the available goods, and for the seller to release them without much difficulty.

Employees for the store should be recruited only with significant experience in the field of trade grocery items. And a cashier with the skills of modern times can also be a product analyst.

How to become the best in the semi-finished products trade?

Opening a store always attracts a lot of customers. Of course, not everyone will buy semi-finished products on a large amount on the very first day. Therefore, it is worth making the range of goods the most maximum. This will help at first to determine the priority types of products.

Oddly enough, but “meat” semi-finished products are gaining more and more popularity. This trend has been outlined not by chance, since there is a certain algorithm here, which led modern man to such a strange choice.

Modern man more and more deep into the sphere of self-realization and at the same time, there is a need to optimize the distribution of time. I think that it will not be a secret for anyone that the cooking process takes quite a lot of time, and semi-finished products can reduce time this process.

Wholesale and retail sale of semi-finished products is a highly profitable business. The most difficult thing is to organize the work of the point, but if you do everything in stages according to a verified plan, then this process will turn out to be not only profitable, but also exciting.

There are a number of actions that you need to pay attention to in order to realize a business idea:

Manufacturer's choice

There are a huge number of manufacturers of semi-finished meat products, but it makes sense for you to think about the criterion - price-quality. A modern person pays close attention to the composition of a particular product, where important criteria are the absence of GMOs, preservatives, and other harmful or little-studied components.

Ideally, find a manufacturer that is just entering the market and looking for distributors, which already implies product quality at reasonable prices.

Paper and fiber process

This stage includes the process of registration of all documents necessary for the legal introduction of business. The procedure for processing documents is quite standard and there is not much point in focusing on this point of attention.

Retail space rental

In every city there are wholesale depots, and it is there that you should look for a place for a trading area. As soon as a suitable one appears on the horizon, it is necessary to immediately conclude a lease agreement and move on to the next stage.

Arrangement of the trading area

This stage will take a lot of effort and time, since it is here that it makes some sense to monitor the prices of commercial equipment. As a rule, there are a lot of firms involved in the sale of equipment and the prices offered vary significantly.

Transportation

Here you need to understand: “buy your own car for transportation or use the services of carriers”. At the initial stage, you can resort to the second option, but over time it will be much more practical and economical to buy your own car, such as a gazelle.

Sales organization

Since wholesale and retail sales are implied, the lion's share of the time will have to be spent on marketing. To do this, you can hire several sales representatives or contact a company providing such services.

Staff

Everything is quite simple here, there are a lot of people who want to work, there is only one requirement - a positive experience in the field of trade.

From the stage of “conception” of a business, to the stage of its full development, it can take from 3 months to six months. As for cash injections, this is something on the order of 300,000 rubles.

Of course, the region where it is planned to organize a business and its scale plays an important role. That's basically all that needs to be done to implement the business idea. The main thing is not to stop, because speed = success.