How to promote your name. How to quickly promote yourself in social networks? What is the minimum investment required to enter the music market? If you have a conditional budget, where to start

Ecology of consumption. Psychology: People who are confident and able to talk about their accomplishments often appear to be more competent. But at the same time

Let's say you happen to be in a meeting or a group interview. And then comes the moment of truth: if you don't speak up, someone else will, and get the bonuses or the promotion you deserve. Psychologist Christian Jarrett explains how to avoid such situations and learn how to promote yourself without blushing.

People who are confident and able to talk about their accomplishments often appear to be more competent. But at the same time, many societies have a cultural norm that dictates modesty, which means that boasters often come across as rude and obnoxious. One recent study shows that many of us even underestimate how annoying our boasting is to people.

To achieve that your achievements are appreciated, but not to be branded as a braggart, is a delicate matter. But psychologists have explored this dilemma and are giving us tips on how to communicate effectively about ourselves.

Don't impose

It’s one thing to suddenly start praising yourself when no one asked you to, and quite another to honestly answer the boss’s question about your performance. The mere fact that your "boasting" is directly related to the conversation can change a lot.

Psychologist Nurit Tal-Or conducted an experiment in which the fictional character Avi boasted about his exam results. People did not like Avi if he, and not the other person, started a conversation on this topic. If the topic of success was raised by the interlocutor, then Avi could brag about anything (even if he was not directly asked about the exams) - and the participants still thought that he was a good guy.

It's a useful reminder, especially for the humble, that boasting is perfectly acceptable, especially if you're in a job interview or your boss is evaluating your skills. In such a situation, people themselves expect you to present your achievements.

Compare yourself to your past self

Self-praise can create a negative impression, as people often perceive it as a desire for superiority - as if you are putting them down.

In a series of experiments, psychologists asked participants to respond to various boastful statements as part of a group discussion about student friendships. “Self-elevating” statements such as “I am better than others” (best student, best friend) evoked negative emotions because they created the feeling that the speaker was putting others down.

Conversely, self-development statements—"I've learned to do things better than before"—as well as non-comparison statements ("I'm a good friend") elicited favorable evaluation.

There is a simple lesson here: if you assert your superiority over others, there is a serious risk that you will be perceived as an unpleasant person. Try to focus on your own accomplishments, not cheap jabs at colleagues and rivals.

Use an ally

Since over-bragging is the most frowned upon in our culture, an obvious but effective way to "sell yourself" is to ask the other person to talk about your strengths and virtues.

Take a study published by Danish psychologists in which they asked participants to respond to favorable characteristics of people in dating ads. Importantly, participants were told that these characteristics (for example, positive assessments of sociability and competence) were written either by the person themselves or by their colleague/friend.

And it turned out that those participants who thought that the characteristic came from the author of the ad rated him as less sociable and less competent than those participants who were sure that the characteristic was given by acquaintances. We don't tend to trust positive self-esteem, but we believe exactly the same statements much more if they come from someone else, even if they are biased people - friends or someone who works for you.

Any praise addressed to you will be more successful if you find a trusted person who will speak well of you. Look for partners and colleagues who will be ready to sing you - this is a powerful tool for self-promotion.

Know Your Audience

Alison Frajale and Adam Grant, who study the psychology of work in organizations, decided to look at this question a little differently. They asked the question: what characteristics of the audience affect whether boasting becomes a successful strategy? In particular, they wanted to understand whether it matters if the listeners are distracted or, on the contrary, listen intently to the one who boasts.

Participants in the experiment were given resumes and testimonials from candidates for a position and were then asked to rate those candidates. Boasting was found to get away with only when participants were distracted (by being given another task or simply given little time to study documents). In this case, they took into account the information that the candidate provided about his competence, but forgot or did not notice that he was just showing off. When the participants were not distracted, they concluded that the boastful candidates were ill-mannered and disrespectful.

Think about what this means in real life: imagine yourself in a group interview or meeting where the manager or recruiter is forced to divide his attention between all the participants in the conversation. Look around and evaluate the mood in the room - will you lose any points if you start praising yourself? Given such a noisy, competitive context, your manager is unlikely to remember later how he got the information that you broke all your sales records last month. But you will benefit from the fact that you were able to sell your success, and the fact that you violated the norm of modesty will not be noticed.

Beware of excessive modesty

If you still find it difficult to accept the idea that you need to talk about your achievements with might and main, here is another useful conclusion: excessive modesty can make a negative impression. For example, one study found that people who spoke exaggeratedly about themselves (“I'm a lot of fun. I'm the life of the party”) were more likely to be judged positively than those who spoke self-deprecatingly, “I'm not very fun. I'm never the life of the party." If you belittle yourself, do not be surprised if others will repeat it. At the same time, the most positive assessments are received by people who talk about themselves in a balanced way - they recognize both strengths and weaknesses.

What should definitely be avoided is boasting under the guise of modesty or complaining (“Since I posted that viral article, the number of letters from readers has gone through the roof - it takes so much time!”). One new study shows that this strategy fails in two respects: firstly, the boasting doesn't get the job done - you don't make a good impression, and secondly, people still see that you're boasting. That is, you will be perceived as a person both unpleasant and insincere. published

P.S. And remember, just by changing your consciousness - together we change the world! © econet

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We help small projects, young, beginners. And, as you already know, they are different. Therefore, we consult with competent specialists from various fields. Today we will talk about the promotion of groups and the advancement of novice musicians who are already dreaming of fame and millions of fans, but still do not know what to take on, which way to go and how not to make fatal mistakes. Our guest is Ekaterina Pavlova, the promoter and concert director of the OdnoNo and Sukhie groups.

Katya, you have a lot of experience in promoting young musicians. Tell me, if a person decides to become a musician, what does he need first of all for this: talent, faith in success, hard work?

There must always be perseverance. A musician is a daily practice, constant learning.

Talent, of course, should also be, but sometimes it happens that technique hides a lot, and technique is perseverance.

Here, as a rule, there are three options for the development of musicians: some go through super-technical playing, but play without a soul - they come out purely on technique, there are those who have a soul, but are not very technical, and the third option is ideal: when there is a technique , and soul.

And making music, like any other business, is worth it if you can't live without it. You can't NOT do this! Then it's yours.

And what specific actions will help the musician become famous?

There is a whole set of factors in fact, they can be listed and listed. But the main criterion is catches what the artist does, or does not catch. This is the most important, the rest is details.

And if we are talking about specific more or less standardized steps, then it is important to constantly be on the move:

• build communication with the audience;
• develop yourself;
• go to other people's concerts, get inspired;
• and it is very important to make interesting, unique content if we are talking about development in social networks, and not talking about them in our time is strange.

It is also important to have a team.

A musician must make music, and specially trained people should help in promotion.

To promote groups "One But" or "Dry" we have a command that is usually not visible, it remains in the backstage. Only the results of the musician are visible, but this is the tip of the iceberg.

It is important for a musician to roughly understand who is functionally included in his team, and no longer be distracted by promotion, but do his own thing. But at the same time, it should also generate interesting content.

That is, it is impossible for a musician to advance independently?

It’s not that it’s impossible, it’s just that it’s very difficult to combine. It should be a completely different logic, different approaches, a different view of what is happening.

It's very hard to do everything yourself in the music market. Yes, unfortunately, young musicians are forced to do this, because the team has not been formed, and there are no budgets for this team and for advertising, so the novice musician does it himself.

But you should always strive to ensure that everyone is busy with their own business, then there will be more productivity.

Do you know such projects that entered the stage with practically no budget and became in demand?

This rarely happens.

And if you hear a story about the fact that a video on the Internet has gained a million views, you should immediately think that it is unlikely that anyone will admit that they invested in the promotion of this video. But people need legends.

It's the PR guy's job to make the promotion look like it's happening by itself.

Therefore, it’s hard to say which stories have spread precisely because of a good product, good content and with zero financial additions. Moreover, it is necessary to take into account the time investments of a person - they also have an opportunity cost.

I can cite the example of the singer Manizha. I believe her content goes viral in many ways. She is truly amazing and very talented. Manizha uploads to Instagram songs in an interesting way: the screen is divided into 9 parts, and in each square something happens - it turns out 9 parallel actions - it's very interesting to watch! A perfect example of how good content helps promote a musician: you want to review it, you want to share it. Which, in fact, is happening.

What is the minimum investment required to enter the music market? If there is a conditional budget, where to start?

• First, we need recordings, we need video and audio content.
• Secondly, a stylish photo session. A good product should have beautiful packaging. You need to develop positioning and invest in promotional materials.
• Third, recruit a professional team. A lot of people start saving, but you can save on professionals, and then this unprofessionalism will still cost more. Therefore, it is very difficult - but very important! - choose the right team that will resonate with you, that will understand the realities of the music market and have a clear plan for promoting the group.

It turns out that you need to invest in everything. But it's true! Like any business, like any investment project, music projects also require investments.

That is, it is necessary to invest in everything a little bit, or is it still necessary to focus on something?

See how little. :)

There are such teams, you look at them and think: “That's all they have is great!” And you come to a concert and you see that it’s torn here, it looks incomplete here, here they don’t play out, here they don’t give all the best. This is what is called "a little bit of everything".

That is, it is better to create a common, but harmonious picture?

Certainly! To make it look beautiful, so that people want to share it, and it will quickly disperse in a "sarafan".

It is very important to do everything with the highest quality. It seems obvious, but, unfortunately, often everyone rushes to snatch a piece here and there. And it looks very strange.

Does an aspiring musician need a producer to promote?

The producer is important and many, however, need it. He directs. Specifies a vector. At the same time, he should not suppress the musician, but prompt him in time - usually musicians need this. But someone works without a producer, someone with him - there are no uniform rules. There are no rules at all. :)

How to choose a good producer? Are there any criteria?

As in any business, you need to look at a person, at his work, to coincide with him in views, in approach, in goals.

When a musician already goes to the PR, what level should he be? There are such nuggets who come with one guitar and demonstrate something cool to the producer?

There are. Anything can happen. Here the producer's task is to discern talent and potential, to see a hit, even if the musician comes with raw material. As for the PR manager, he is needed at the stage when, in general, there is already something to promote, when there is a product.

Tell me about content platforms. What can and should be used for promotion?

Instagram is developing very well, video content is now on the wave. On VKontakte, the video is now automatically played in the feed, on Facebook this has long been debugged and gives a very good return.

It seems to me that short videos are the future of promotion.

And if we talk in general, then everywhere and always you need to look at what kind of audience you have and where it is most active.

When you go out to the masses, the question of copyright immediately arises. Is it necessary to enlist professional legal support or can we pull up the legal side of the issue ourselves?

It is better, of course, to contact lawyers. For example, we have a lawyer with whom we constantly consult. Maybe she can comment on it?

Maria Protsenko,
legal adviser

Lawyer comment:

Copyright for a piece of music (song) really arises at the time of creation. Registration of a work or compliance with any other formalities is not required for the emergence, exercise and protection of copyright. (Article 1259 of the Civil Code of the Russian Federation). But in case of disputes, there are several tools to protect your copyrights:

1. Publication of the work in the media (for example, a note with a song test in a newspaper).

2. Depositing a work in RAO (Russian Authors' Society) is a paid service for storing a duplicate of a work (a disc with a song, a manuscript of the text and notes).

3. Sending a letter with a copy of the work to your own home address, the envelope should not be opened until a dispute arises. In litigation, more reliable evidence of authorship will still be evidence from the RAO about the deposit of works and publication in the media.

If a musician has achieved something, reached a certain level, how can he keep this height and continue to grow?

It depends on the musician himself and on his team. They must understand that if they have reached some kind of leap, then this leap is still temporary, and if this level is not maintained, then everyone will quickly forget about you.

You need to keep your audience in tune. This is an ongoing process, on the contrary, it only begins to intensify if something suddenly starts to work out. The most important thing is not to miss out.

Have you often faced burnout among musicians who have squeezed everything out of themselves and can no longer create anything?

It happens, yes.

Especially among young bands who hope for a quick result, and this, especially here, does not happen. So, unfortunately, this happens.

Here - is it in Russia? In general, is it difficult for musicians to get promoted in our country?

I don't know how to a comparative extent - is it more difficult than somewhere else - but yes, it is difficult.

We had tours in America, in England with the guys, but it's hard to talk about their music market from the inside.

It’s easy and difficult for us to get promoted at the same time, because there is the Internet, everything is available to everyone, there is a lot of competition for attention, but at the same time there are great opportunities.

Are the difficulties mainly due to competition or are there other obstacles?

Here the question is in capturing attention, it is difficult to surprise, it is difficult to stand out against the general background, to convey that everything is cool with you and that you need to be listened to. There are a lot of people involved in music - and all of them can be found on the net. There are plenty to choose from. At the same time, there is a lot of “garbage” content, which also clogs attention.

Do you think anyone can be promoted?

If desired and with huge budgets, it is probably possible to repackage the product.

There are production projects that are created for a certain niche, for a certain target audience, the project works out for some time and then closes.

If we talk about the target audience, do you need to tune in to a narrow segment of the listener, or, conversely, give what the majority will like? And how do you find your style?

This works in both cases. It all depends on the purpose of promotion. It is easier to niche because the target audience is more obvious. Advertising cannot be set up for everyone, or rather, it is possible, but it will be ineffective. And there is a clear audience. But it is also limited by style frames. Everywhere has its own capacity.

How to choose a style? No way. A musician usually works in the style that is close to him and in which he is more comfortable and understandable in terms of his expression. True creativity and self-expression comes from within, and not by order.

Thanks to Kate for the helpful tips! And what difficulties in promotion, in your opinion, do musicians experience in Russia? Or maybe there are musicians among you? Or maybe you promote the musician yourself? Let's discuss what needs to be changed and how to help talented guys become heard.

Interviewed by Nadezhda Merkusheva

The path to glory is winding and thorny, but ... not for everyone. There are times when, by the will of fate, a person becomes famous in just a few hours, without making any effort. Now, thanks to social networks, the number of such lucky ones is constantly growing.

English student Danika met a handsome young builder on one of the streets of Amsterdam. The girl is fond of photography, so she asked the boy for permission to photograph him. He graciously agreed. Danica posted the resulting photos on her Instagram page, and they immediately gained a huge number of likes.

Internet users became interested in a handsome young man and found his account. Now Nicky Liebert (that's the name of the lucky builder) already has more than 36,000 subscribers, he is invited to various shows, and a well-known modeling agency offered him a contract. In a few days he became a celebrity! In his account, the young man wrote:

“What an incredible week this has been! All of a sudden everything has changed and you have to get used to it.”

Luck smiled on the 18-year-old tea seller from Pakistan, Arshad Khan. Journalist Gia Ali took a picture of a handsome blue-eyed young man at work and posted the picture on her Instagram.

The photo gained more than 30 thousand likes, and the Pakistani clothing brand Fitin signed a contract with Arshad. Internet users nicknamed Arshad "hot seller of tea". Arshad himself wants to gain a foothold in the modeling business and earn money not only for his family, but also for needy Pakistani children.

“I want to help children who cannot get a decent education, so I will build schools”

12-year-old Australian William-Franklin Miller is recognized as the most beautiful boy in the world.

It all started with the fact that some Japanese schoolgirl posted his photo on her account. After that, all of Japan went crazy with William's beauty. His photos have been liked countless times, and his Instagram account has over 100,000 followers. The rising star was interviewed and recognized as the most beautiful boy on the planet. Now William works with well-known modeling agencies, and recently he starred in a joint photo shoot with young model Jade Weber.

Very beautiful 17-year-old Cindy Kimberly from Spain went to college and worked part-time as a nanny, receiving $ 4 an hour. The girl had a fairly popular Instagram account. But his popularity skyrocketed when Justin Bieber saw Cindy's photo and posted it on his page.

"Find her for me!" he pleaded with his followers. What won't you do for an idol! Soon, all the ins and outs of Cindy became known: even facts surfaced that she had been brought to administrative responsibility several times for drinking alcohol in public places. Glory fell on the girl like a snowball. Thanks to Justin's advertisement, the number of its subscribers reached 1.8 million.

“After Justin appeared in my life, it changed for the better”

The girl left her job as a nanny and became a model, since the offers of the agencies were not long in coming.

True, it did not work out with Bieber: this womanizer quickly forgot about the beautiful Cindy.

24-year-old criminal Sarah Searight became famous thanks to her mugshot, which hit the Internet.

Sarah was arrested in April 2016 for failing to appear in court for reckless driving and driving without insurance. But this is not the most serious crime of the girl. She had previously been convicted of armed robbery. In 2012, Sarah invited her friend to ride in her car. In the car, the girl's accomplice was already waiting for him, who hit the man on the head with the butt of a pistol and took 380 dollars from him. For her part in this crime, Sarah was sentenced to 5 years of probation.

When the photo of the criminal got on the Internet, it instantly became viral and spread through social networks. Users admired Sarina's beauty:

"Oh my God! I fell in love! Marry me and we'll do illegal things together!"

"I don't commit crimes because my mugshot won't be that perfect"

Now Sarah is free and enjoys the fame that has fallen on her.

Californian Jeremy Meeks is another criminal who became famous for his mugshot. In the summer of 2015, a 30-year-old man was detained for possession of weapons and ammunition. His photo was posted on the police department's official Facebook page and immediately became incredibly popular. The girls were smitten on the spot by the beauty and brutality of the criminal.

Jeremy was sentenced to 27 months in prison, and while he served his sentence, his fan base grew exponentially. The “sexiest criminal on the planet” has fan pages. His fans claimed that his place was on the podium, not in a prison cell.

One of the modeling agencies became interested in the criminal, and he got his own agent. In anticipation of his release, Jeremy diligently played sports and pumped muscles. He was released early in the spring of 2016, and he immediately set to work with enthusiasm.

Photos of Oksana Neveselaya were posted by such major world tabloids as The Sun and Daily Mail, calling the girl "the hottest math teacher." Oksana owes her popularity to the confusion surrounding the viral video.

It all started with the fact that a video appeared on the network in which a beautiful young teacher with blond hair wrote formulas on the blackboard.

The video went viral very quickly. Internet users tried to find the teacher on Instagram, but it is difficult to do this, she is standing sideways on the video, and it is not possible to thoroughly see her facial features. Then someone found the account of Oksana Neveselaya, quite similar to the heroine of the video, and distributed a link to it in the comments under the video. Oksana was immediately bombarded with compliments and requests to “bring up her math”, and photos from the account of the “hottest teacher” and articles about her appeared in the largest online publications.

The girl herself was puzzled by this situation.

“I have said many times that it is not me. But with the growth in the number of comments, it was pointless to do so.”

In fact, Oksana is not a teacher. She is only 17 years old and just graduated from high school last year. Now the girl does not study anywhere, but travels the world, enjoys life and continues to post photos on Instagram, where she already has more than 600 thousand subscribers.

Irving Randle is 54 years old. He is an elementary school teacher from Houston, Texas. A man tries to keep up with fashion and dresses in a youthful way: tight jeans, tight T-shirts, denim breeches, etc.

One day, Irwin started an Instagram account, where he began to post his selfies and photos from everyday life. More than 140 thousand subscribers subscribed to the fashion gentleman's account. Randle was given the titles of "Instagram's Hottest Grandpa" and "Mr. Steal Your Granny." And indeed, despite his advanced age, the man looks very stylish and is in great shape.

Randle himself did not expect that his photographs would cause such a stir.

“At first I was dumbfounded, now I’m just puzzled. I always dress like this."

Now Randle is a frequent guest on various TV shows. He continues to delight his subscribers with stylish bows, regularly visits the gym and nurses two grandchildren with pleasure.

The Italian Pietro Boselli taught mathematics at University College London. One day, out of curiosity, his student decided to look for information about his teacher on the Internet and stumbled upon stunning facts. It turns out that Boselli - a serious young man with a scientific degree - was a model in the past! A curious student found photographs of his teacher, where he demonstrated an excellently pumped up torso. The guy posted one of these pictures on his Instagram, accompanied by the caption:

“That feeling when you realize that your math teacher is a top model”

Having revealed the secret of the young lecturer, other students also began to take pictures of him and post pictures on social networks. They have become a real sensation!

Pietro was admired by people from all over the world. His Instagram account has over 1.5 million followers. And there is something to see: Boselli constantly pleases the eyes of subscribers (and especially subscribers) with her selfies and photos. The man is in excellent physical shape, he regularly does fitness and looks perfect.

At first, Boselli was not happy with the glory that fell upon him.

"I was ashamed. It seemed that people from the academic environment would not approve of all this ... "

However, soon Pietro decided to "shake the old days." He abandoned his academic career and signed with a modeling agency.

When Evan Antin, a Los Angeles veterinarian specializing in exotic animals, created his Instagram account, he just wanted to tell people a little about his work and did not think that he would become the object of attention and admiration.

Photos of the seductive veterinarian with his four-legged patients excited the beautiful half of the Internet. Still, such men do not roll on the road! Handsome, educated, kind and brave: he is not afraid to pick up even poisonous snakes!

The girls bombard Evan with numerous comments and compliments. With such an appearance, he could become a supermodel. But the young man is in no hurry to part with his beloved work. He travels extensively saving endangered species. And after traveling, “the hottest Aibolit” hurries home, where the lizard Matilda, the dog Henry, the cat Willy, exotic fish and, which is especially sad for his fans, the bride Natalie, are waiting for him.

Pretty difficult. There are a huge number of books on promoting yourself and your services, which are sold, I will tell you a secret, neither shaky nor wildly. PR agencies are opening everywhere, promising their clients an increase in fame, media attention, sales growth, etc. Just magicians and wizards who are ready to make a person famous and rich overnight! But for some reason, over time, there are no more real experts, pioneers in their niche and rich people: there are much more books on wealth. Everything seems to be simple: read and grow rich, but something goes wrong. Maybe we are doing something wrong? Well, yes, of course! Therefore, we think, we need to turn to professionals, let them teach us, or better, they will do everything for us.

It turns out strange. Most of the business books of domestic authors are built according to the scheme: “I will briefly tell you how I achieved success. You will be happy for me, maybe you will learn something useful. And, if you want, you can order coaching. Or, “Why would you want to read watery American books? I read them for you. I pass off the information gleaned from them as my knowledge. And by the way, if it’s useful, then order coaching.”

“Oh, Sanya, why are you handing over your colleagues?” You ask. And I will answer: I am in the tank, in the business opposition to everyone, and I don’t care. Yes, before I myself read a lot of books and took trainings where they gave a bunch of stupid papers, against the background of which a diploma of higher education did not look like such an unnecessary thing. But now popular authors have become completely lazy and write books according to a new principle: “This chapter is from my first book, and then I will tell you what I already told in my third book. In short, do not bother, buy these books and read them. And I’d rather tell you from the pages of this book how good I am, and then I will sell my trainings for twenty pages in a row. I'm sorry, but without that, my book will only be a pamphlet." New authors who learn from the masters write their first books on the same model. Trainings are also developed according to the principle “a piece from here, a piece from there”. Then they are surprised: “Why don’t they buy anything from us? Why are we not known? And they start looking for agencies to promote them. But the agencies have already prepared their own templates in order to promote all clients according to the same type of scheme.

If you are reading this article, then you are probably worried about the same questions, or you just want to be quoted in all publics, and you would repost to your friends with glories: “Look what! So famous!" And so I will give you one effective advice: do not listen to anyone and do not learn from anyone! There are very few people-brands, as they do not follow the trodden path, repeating everything after their predecessors.

Do you want to write a book? Read more books and practice, but don't try to copy.

Do you want your articles to become popular? Forget about the correctness of their spelling and throw stupid advice out of your head.

Do you want to be a great screenwriter? Read the history of the formation of famous masters, except for those who write shoddy serials. You will see: each of them is an individual.

Don't be like everyone else! Create your style!

If you go out to conduct a training in a jacket and tie (like everyone else), then you will be forgotten a few days after the training. And if you come in felt boots, then they will remember you for a long time, and, perhaps, they will start writing about you without the help of PR people.

Well, in conclusion, I will give one algorithm, how to instantly gain, albeit small, but fame:

• Find several sites that post a variety of quotes and find "Add Quote" in the menu.
• Add as many of your quotes as possible to different sites, signing the authorship with the Last Name, First Name and Patronymic (mandatory!). Quotes can be taken from your articles, books, trainings, etc.
• The next day, enter your full name in the search box of any search engine or social network and rejoice: you have already begun to be quoted.

Use this advice, but remember that publics and people do not quote all statements, but only those that.

The other day I talked with a very advanced person who told me the main secret of the universe. The mystery concerns many aspects of the world order, including what is the correct advancement of the individual. The essence of the mystery is that according to the “cosmic law”, a person who has an idea has a legal right from the point of view of the Universe to involve anyone who does not have an idea in its implementation.

It turns out that from the point of view of the Universe, for a person with an idea, all people without ideas are material. The law was known to me before, but only in other words and in the context of noomarketing. Either a person has an idea, broadcasts it, thereby creating a funnel and pulling other people into it. Or a person does not have an idea and thus gets involved in a funnel created by others.

From the point of view of the “cosmic law”, a person is the higher in the universal hierarchy, the more advanced ideas he is engaged in. Idea attracts idea, which means that only people who have the most developed ideas at the base, at the core of their personality, can gain access to advanced ideas. Accordingly, the promotion of a person is, first of all, the development of one's basic idea.

Effective promotion of the individual

The promotion of the individual, which is connected with the promotion of a person as a material for others, is, in fact, not such. We can say that this is the promotion of the human body, its form, and not its ideas. Personality is, first of all, the idea of ​​a person, and secondly, the body in which the idea is embodied. By promoting the body, you are not promoting your personality, but you are selling your body to others as material.

The Universe is arranged in such a way that everyone needs a person who offers valuable ideas and the possibility of their implementation.

Proper promotion of a person is, first of all, building up one's basic idea in order to catch the most advanced, and, accordingly, the most valuable ideas, and then engage in their implementation. The Universe is arranged in such a way that everyone needs a person who offers valuable ideas and the possibility of their implementation. The more valuable ideas a person offers, the higher the demand for him as a person.

When you offer advanced ideas and ways to implement them, then the demand for your personality is formed, not for the body. The first thing to do in order to promote the person and not the body is to understand your idea. Understanding your idea is the most difficult stage in promoting a person. Many are afraid to see themselves, so they do not even try to find out their basic idea. Personal advancement is not available to such people.

Preparing for Personality Promotion

Personal advancement is available only to brave people. If you are one of those, if you are not afraid to see yourself, if you want to understand who you are and what you live for, if you want to attract and implement an advanced idea, then you need to acquire a personality leggram, define your idea with it and pump it. It is important to define the idea of ​​personality as accurately as possible and pump it as deeply as possible.

It would be more accurate to say that you look at the world through the eyes of your personality, not your body.

Once you define your idea and pump it up, you will look at the world through the eyes of that idea and you will see a lot of interesting things. It would be more accurate to say that you look at the world through the eyes of your personality, and not the body. You will understand who you are and why you live. It will become clear whether you live correctly. It will also become clear what ideas you can capture and offer to other people.

Once you become aware of your idea, hundreds of ideas that match your personality will come to you and you will attract them like a magnet. You will need to choose one, the most interesting, formulate it and pump it. After that, you will be ready to carry out the progress of the personality, aimed at taking a high place in the universal hierarchy.

Algorithm for Personality Promotion

Until you have an idea, you can promote the body, but not the personality, and this is logical, because from the point of view of cosmic law, you have nothing but the body. When you have an idea, then real personal advancement is already available to you. It can be an idea for a product or service, or an idea for a social organization, or an idea with which you can develop a company, city, country, region, or even the whole world.

It is obvious that the promotion of the personality, not the body, is a jeweler's work.

Only a clearly defined idea can be promoted. A poorly formed idea is incapable of dissemination. The promotion process itself is simple - the idea needs to be broadcast to people. The idea gets into them, they want to implement it, they will need the appropriate goods and services and you, as the person who has them. People will need you not at the level of the body, but as a person.

It is obvious that the promotion of the personality, and not the body, is a jeweler's work. Step to the right, step to the left and it turns out very expensive and ineffective, or there will be no result at all. To make it cheap and effective, you need to contact professionals who are well versed in all the nuances. Need help from professionals? Do you want to rise in the universal hierarchy as high as possible?